The marketing
department decided Jem needed an unusual pet. So they
came up with a hot pink llama. The same department that
brought us the fashions was responsible for her fur
and blanket. The blanket was a variation on the unproduced
International/World Tour fashion. The International/World
Tour fashion was never going to be produced, the marketing
department thought an International theme looked like
Hasbro was running out of fresh ideas. The marketing
department thought the theme would be similar to a TV
show taking a European vacation to bust ratings.
Rama Llama was 100% designed for Jem; any rumors that
she was acquired when Hasbro bought another toy company
are not true. She was never going to be a crossover
between Jem and My Little Pony. She was only offered
as a My Little Pony mail-in because she was already
produced and ready to be sent out for the Jem mail-in
offers -- just away to move product.
Thanks to the My Little Pony mail-in we have Rama Llama
today – it’s hard to say how many, if any
were sold though the Jem mail-in. And the Glitter’n
Gold World Tour in package offer was never actually
placed in a box.
Here's Your JEM Rebate Check
and 2 Other Outrageous Offers!
