Watch the Hub™ - Hasbro/Discovery Kids Channel launching 10/10/2010 -- Jem's Executive Producer (1985-1988) Margaret Loecsh is the president and CEO of the Hasbro/Discovery channel.
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2010-10-06 - 25th Anniversary date of the day Jem's first appearance on Super Sunday.
1985-10-06

2011-02-10 - the official 25th Anniversary date of JEM.
1986-02-10
2011-04-07- 25th Anniversary date of "the Beginning" extended Jem episode.
1986-04-07
2011-07-05 - 25th Anniversary date of the first "New" Jem episode "Starbright Part 1- Falling Star."
1986-07-05
 

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Rumor is the JEM movie is a go!

Updated: April 27, 2010


www.hubworld.com

Look for the new Hasbro TV Network coming 10/10/2010.

  • No "Official" Schedule has been released yet -- a fantasy schedule was taken as "real", but it is not.
  • New Hasbro brand(s) programming will be going into development.
  • "Jem & the Holograms" is not on the list of new programming.
    (Rumor: Hasbro revealed prototypes of dolls to Investors for the new cartoon)
  • New "G.I. Joe" cartoon - (26 episodes)
  • New "Transformers Animated" - (26 episodes)
  • New "My Little Pony: Friendship Is Magic" cartoon - (26 episodes)
  • Full list should be announced February 2010
  • Old Sunbow shows will not be aired on the channel.

Jem's Executive Producer (1985-1988) Margaret Loecsh is the president and CEO of the Hasbro/Discovery channel.

Updated: June 20, 2010

Finally 80's Hasbro/Sunbow cartoons are coming out on DVD from Shout! Factory:

Transformers (US)

G.I. Joe A Real American Hero (US)

Jem and the Holograms (US)

Hasbro has reacquired the worldwide distribution rights to the Sunbow Library of Hasbro Classics on May 14, 2008.

Updated: Jan 25, 2010


Jem et les Hologrammes (France) - All three sets are out, but "Father's Day" is not included.

Updated: June 20, 2010

Rumor: Hasbro revealed prototypes of dolls to Investors during the Fall 2009 Investor Day -- for the new cartoon.

  • Jem was not mentioned during the web cast portion.
  • Hasbro stated some titles were not going to be talked about to prevent competition, but the investors would see them in development during the work through of Hasbro.

So, it could be true -- but no offical word.

Updated: Jan 25, 2010

It seems at the same time Hasbro added a new JEM™ for Entertainment Services, they also registered a few JEM URL's. Feb. 25, 2008 Hasbro registered jemmovie.com and jemandthehologramsmovie.com.
Thanks Dragonielle from jemcon.org for this information.

Updated: Aug 24, 2009

Hasbro was developing a New JEM line. The project was canceled (I would assume for the Pussycat Dolls dolls, 2006 - which was also canceled) There was rumored that Hasbro is still planning for a 2007-2008. But that seems to be just a rumor, it sounds like Jem is not in development at the moment.

There was no sign of Jem at the 2007 Toy Fair. So more then likely Jem will not be back for 2007. But Hasbro is still updating the trademarks, for dolls, books, etc. With any luck, we well see something by 2011 for Jem's 25th Anniversary.

Old News


 
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March 2002
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Please do not use any images without permission. Most images are from my personal collection, and many are exclusive to this site.
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Jem vs. Barbie and the Rockers (BATR) (Mattel 1986-1987 and 2008-2009)

Who came first "Barbie and the Rockers" or "Jem and the Holograms"?

According to a Hasbro employee, Jem came first. It sounded like Hasbro took a Jem and the Holograms (or "M") box to Hong Kong/China for a trade show. After the show the box was thrown out. It sounds like a Mattel employee took the box out of a dumpster and took it back to the US. According to the Hasbro employee this is way the fabrics used for Barbie and the Rockers where so bright, because Mattel was working from the box and not a real Jem doll. At that point Mattel worked their department over time to get Barbie and the Rockers out first. Mattel did not have as much work to do in pre-production as Hasbro. Mattel already had the doll molds and some accessories, while Hasbro had to make everything from scratch.

The Barbie and the Rocker stage is a variation on the Donny and Marie Osmond T.V. Show Playset from 1977. The TV, camera, stage light, keyboard and guitar were reused in the Hot Rockin' Stage.
(click image)  
  • Diva (Red headed) - new original head mold
  • Dee Dee (African-American) uses the Spanish Barbie head mold (1983)
  • Dana (Asian-American) - uses the Orental Barbie head mold (1980)
  • Derek - new original head mold

So it sounds like Barbie and the Rockers, may have been released first. But only because Hasbro was having to put a lot more work into the Jem line to get it ready for production.

In the article"Jem - Beautiful or Outrageous" by A. Glen Mandeville, Glen quoted Hasbro Senior Vice President Al Corosi as saying that Hasbro found out that Mattel was going to release a female rock band, so Hasbro change the male group to an all female group at that point.

So "Barbie and the Rockers" would not be BATR without JATH, and "Jem and the Holograms" would not JATH without BATR.

Barbie of Barbie and the Rockers (1986)

Thanks to Barbie's 50th Birthday, Mattel released a collection of dolls to represent Barbie through out the years. Mattel released Barbie from "Barbie and the Rockers" for 1986, and included a new fashion for her.

Following that release, a "Barbie and the Rockers" accessories pack became a part of Barbie Basics.

    (click image) (click image)
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1986 Mattel US
Toy Fair Catalog*
  (click image) (click image) (click image)
   
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1986 French Mattel Customer Catalog

thanks to
Jademaliburoad
  (click image)
(click image)
1987 French Mattel Customer Catalog

thanks to
Jademaliburoad
  (click image)
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* = some of these toys may be unproduced.

1987 Mattel US
Toy Fair Catalog*
  (click image) (click image) (click image)
 
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* = some of these toys may be unproduced.

Topolino
from Italy

Barbie and the Rockers,
and other Barbie dolls.
# 1604
Aug. 24, 1986
    (click image)
# 1609
Sept. 28, 1986
# 1618
Nov. 30, 1986
# 1638
April 19, 1987
(click image) (click image) (click image)
# 1661
Dec 20, 1987
# 1671
Dec. 6, 1987
# 1673
Dec 20, 1987
(click image) (click image) (click image)
  # 1402 # 1677

The ad in 1402 shows the Barbie piano.

The ad from 1677 shows a 6 change fashion that seems very similar to Jem's Pink Hollywood Jem dress.

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  1982 Mattel Checklist
"Barbie Electronic Piano" lower right
Other US Barbie ads.
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1986 Free Record

thanks to
glittergoldguy
  (click image) (click image)
1987 Free Record

thanks to
glittergoldguy
(click image) (click image)

More Rocker playsets from store catalogs.
a instrument set Image I cut out of a store catalog years ago
a living room set Image I cut out of a store catalog years ago
Rockin Cafe Image I cut out of a store catalog years ago
Check out the Store Catalog page for more Barbie and the Rockers Images
Rockin Pool Party (anonymous)
Rockin' Cycle (anonymous)
 

See more Barbie and the Rockers merchandise here: thetotsbox

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Updated: July 25, 2010

JEM®, the Holograms®, the Misfits®, the Stingers™ and all other characters, episodes or songs:
©1985-1988 Hasbro, Inc., ©1985-1988 Sunbow Productions, Inc.©1985-1988 Wild Star Music, Inc., ©1985-1988 Star Wild Music, Inc.

Current:JEM®, JEM & the Holograms®: © Hasbro, Inc.
This site is not affiliated with any copyright holders. This site if for educational purposes only. Any references and/or images of non-JEM doll lines if for opinion purposes only. No images can be used without permission and/or for the purposes of profit. All images, and/or scans are from my person collection, unless other wise stated. Any 3rd party references to information or images on this site must include a link to this site totallyjem.jemmagic.com or parent site jemmagic.com.